Imagine reaching your ideal customer… not just online, but exactly where they are, at the most opportune moment. GBI’s Geotargeting service transforms your marketing strategy, allowing you to connect with audiences who matter most through hyper-relevant, location-based targeting.
At GBI, geotargeting isn’t just about delivering ads based on geographic boundaries; it’s about understanding the full profile of your customer. We tap into advanced databases, including sociodemographic, behavioral, and interest data, making every campaign meaningful and impactful.
Our systems can pinpoint the right customer, at the right location, at the right time; maximizing your ad spend and eliminating wasted impressions.
We segment and profile using multiple parameters: location, interests, demographics, past behaviors. We can do it for 1 to 1000’s of locations. Your own stores or your competition’s.
Campaigns run in precise scales from country-wide, metro areas, cities, trade zones, or even geofenced venues, where your ideal customers are present.
Custom content reaches users exactly when and where it matters most.
Real time POIs, re-targeting, coverage area based, conquest options, advanced custom Geo-Audiences based in multiple parameters or specific criteria (example: SMB’s owners or Households with annual income over $500.000). We have access to over 350 databases, plus we can create a Geo-audience based on certain spatial criteria. For example: people living in X neighborhood, that visits Y Club or people (more precisely devices) seen in XY route on Highway #Z inside the Visibility Area of a OOH Billboard, so you can reach them via Billboard and via Social Networks, or even better, by BOTH.
What is a Geo-audience? An audience that is anonymous, contextualized to location data and with consent for its own benefit. We comply to all privacy and personal data laws.
With over 23 years of expertise in geo-marketing and spatial intelligence, GBI stands out by supporting decision makers, not just delivering ads, but offering hands-on guidance and interpretation every step of the way. You’re never alone in extracting maximum value from location-driven campaigns; we’re your partner in smarter marketing.
Ready to transform your marketing results with precision targeting? Contact GBI today to schedule a test campaign and discover how intelligent geotargeting can drive new business your way.
Discover how strategic location intelligence will transform your next decision into your next success.
